The 6-Pronged Approach We Used to Generate Over 400,000 Consumer Leads and Grow Rhino Lining Dealers to 1,250 Worldwide
Rhino is the leading manufacturer and distributor of spray-on truck bed liners.
When we took over the account some 9 years ago, Rhino had a handful of dealers in a few markets, but wanted to grow into a national company. They were limited on capital and people resources.
Acquirgy developed one of the earliest DRTV campaigns with dual goals: generate leads for existing dealers and attract new dealers.